Market Research

Fake outdoor apparel leaves customers out in the cold

Sports5 mins

Fake outdoor apparel leaves customers out in the cold

After Canada Goose taking Chinese counterfeit sellers to court, Red Points takes a closer look…

Counterfeiters capitalize on a sex-positive trend

U.S.5 mins

Counterfeiters capitalize on a sex-positive trend

Cultural shifts have caused a growth in sales of sex toys online. While this is…

Counterfeit makeup finds its home on Facebook

Beauty5 mins

Counterfeit makeup finds its home on Facebook

This article takes a look at the world of counterfeit beauty products, and reviews research…

Counterfeit baby products putting children at risk

Market Research4 mins

Counterfeit baby products putting children at risk

Fake baby products shouldn’t exist, but they do. From strollers and rockers to diapers, placemats…

Fake designer clothes shredding fashion brand reputations

Fashion4 mins

Fake designer clothes shredding fashion brand reputations

A look into Red Points’ research on fake designer clothes for sale online, as well…

The growing problem of fake baby products

Market Research5 mins

The growing problem of fake baby products

Red Points’ market research highlights the increasing presence of fake baby products online and the…

The dangerous, toxic ingredients found in counterfeit cosmetics

Beauty5 mins

The dangerous, toxic ingredients found in counterfeit cosmetics

It's the holiday season and cosmetics consumers are on the hunt to find a deal…

How to protect small-scale luxury cosmetics brands’ IP

Beauty6 mins

How to protect small-scale luxury cosmetics brands’ IP

Small-scale luxury cosmetics producers are often faced with a plethora of confusing options when it…

Customer education key to stopping fake makeup

Beauty3 mins

Customer education key to stopping fake makeup

Research from Red Points highlights hazardous shopping behaviour from cosmetics consumers, who are falling for…

How to report a counterfeit on Wish

How To's4 mins

How to report a counterfeit on Wish

Red Points’ easy-to-follow guide for reporting counterfeit products on wish.com Given their reach and relative…

How fake products affect designer homeware brands

Homeware2 mins

How fake products affect designer homeware brands

Research conducted by Red Points shows that, when it comes to buying designer furniture and…

Most parents can’t identify fake toys online

Toys & Games2 mins

Most parents can’t identify fake toys online

Research conducted by Red Points demonstrates that parents are not as good as they think…

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