Brand Protection

A complete guide to trademark infringement in the fashion industry

Trademark Infringement5 mins

A complete guide to trademark infringement in the fashion industry

The U.S. Patent and Trademark Office defines a trademark as any word, phrase, symbol, or…

What is the role of AI in Brand Protection?

Brand Protection5 mins

What is the role of AI in Brand Protection?

Artificial intelligence (AI) is a technology that is becoming increasingly integrated into normal workflows across…

How to protect your business logo and brand

How To's5 mins

How to protect your business logo and brand

For a brand, a logo can carry intangible value. It communicates what your brand stands…

Defending your brand in the age of dupe culture

Brand Protection5 mins

Defending your brand in the age of dupe culture

Dupe culture is the term used to describe the trend of consumers buying knock-off versions…

Top trademark counterfeiting threats and how to counteract them

Brand Protection6 mins

Top trademark counterfeiting threats and how to counteract them

The global value of counterfeiting, including digital piracy, is over $2 trillion. Every day bad…

5 strategies to combat brand fraud

Brand Protection5 mins

5 strategies to combat brand fraud

Brand fraud is a common tactic used by digital scammers to steal money, take advantage…

What is brand abuse and how can it impact your business?

Brand Protection5 mins

What is brand abuse and how can it impact your business?

Online brand abuse is a major problem for many businesses in today’s market. Brands that…

The ultimate guide to eBay counterfeit protection

Marketplaces5 mins

The ultimate guide to eBay counterfeit protection

eBay is one of the largest online auction and shopping websites in the world. With…

3 effective Amazon counterfeit protection strategies

Marketplaces5 mins

3 effective Amazon counterfeit protection strategies

According to Amazon, there were around 800,000 attempts by bad actors to create seller accounts…

What is online brand abuse and how can you prevent it?

Brand Protection5 mins

What is online brand abuse and how can you prevent it?

Online brand abuse is a modern challenge affecting many businesses in today’s digital market. Large…

6 steps to remove content from Google

How To's5 mins

6 steps to remove content from Google

All businesses with an online presence need to know how to make the most of…

Hard facts about software piracy

Entertainment6 mins

Hard facts about software piracy

Online piracy is most commonly associated with films and music. But software piracy is a…

What is counterfeiting and why is it illegal?

Brand Protection5 mins

What is counterfeiting and why is it illegal?

Consumers' health and safety are seriously jeopardized as a result of the creation and trafficking…

7 Dangerous counterfeit products you should never buy

Marketplaces5 mins

7 Dangerous counterfeit products you should never buy

Counterfeit products are low-quality imitations of original items. Shoes that should last over a year…

How ChatGPT is exploited by bad actors to bolster their scam operations

Artificial Intelligence & Robotics6 mins

How ChatGPT is exploited by bad actors to bolster their scam operations

ChatGPT is a natural language processing tool developed by OpenAI and released to the public…

Why consumer education is important for all brands

IP Insights4 mins

Why consumer education is important for all brands

Now more than ever, business owners need to be communicating effectively with their customers. In…

What is cybersquatting and how can you protect your brand from it?

Ecommerce11 mins

What is cybersquatting and how can you protect your brand from it?

It's no secret that the global COVID-19 pandemic has fueled a major increase in cybercrime,…

Machine learning – the future of brand protection technology

Artificial Intelligence & Robotics3 mins

Machine learning – the future of brand protection technology

In this final part of the series, we will be focusing on machine-learning elements of…

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