Brand Protection

Brand Protection — 7 mins

Counterfeiters’ presence on social media is difficult to deny, and their presence seems to be…

Social Media — 7 mins

Social media has tremendously amplified the options for ecommerce and brand owners to conduct business.…

Brand Protection — 4 mins

Increasing your retail sales revenue is essential to the success of your Ecommerce business, but…

IP Insights — 4 mins

Most business owners have heard the term “trademark”, but what does this really mean for…

Brand Protection — 3 mins

When you are working towards building your own clothing brand, it's important to make sure…

Brand Protection — 4 mins

Applying for a patent for your clothing line is more than just keeping bad actors…

Brand Protection — 3 mins

The total trade in fake goods now makes up for over 3.3 percent of the…

Brand Protection — 4 mins

Ecommerce offers a world of opportunity for business owners to take advantage of in the…

Brand Protection — 4 mins

Cybercrime can cost SMBs more than $2.2 million a year.  As a result, it isn’t…

Brand Protection — 4 mins

The rise in the popularity of cryptocurrency has also opened up more possibilities for bad…

Brand Protection — 3 mins

The world of social media has revolutionized the way that companies promote their brand, with…

Brand Protection — 5 mins

Protecting your brand from counterfeits should be seen as a vital business task. The long-term…

Brand Protection — 5 mins

Infringers have never been more active on social media platforms than today. In 2021, US…

Brand Protection — 7 mins

Lazada is a Southeast Asian ecommerce platform headquartered in Singapore and owned by the Alibaba…

Fashion — 4 mins

When it comes to fashion, teenagers and young adults are arguably the most valuable consumers…

Brand Protection — 6 mins

Your brand is only as good as its reputation. A positive brand reputation can increase…

Brand Protection — 6 mins

Fake Shopify reviews are false accounts written by users who don’t actually have first-hand experience…

Electronics — 5 mins

Red Points’ new consumer electronics research looks into consumer behavior and responses to the purchase…