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AI ANTI-PIRACY

Software piracy protection

We detect and enforce software piracy infringements across all major online channels to safeguard your assets, revenue, and reputation.

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Protect your software with Red Points

Software piracy directly impacts your bottom line, brand reputation, and market position.

Stop revenue loss

Pirated software bypasses legitimate sales channels, reducing income from subscriptions or one-time purchases.

Safeguard your brand

Pirated copies with malware or bugs can hurt your reputation, as users may blame your official product.

Stay visible

Pirated versions crowd the market, making it harder for customers to find your product.

Prevent unfair competition

Low-cost versions (accounts & keys) undercut legitimate listings, distorting the market and hurting sales

Mitigate impact on partners

Unauthorized copies undermine official sellers, weaken partnerships, and reduce sales.

Types of piracy threats we eliminate

At Red Points, we help software companies combat piracy at scale, stopping unauthorized distribution, illegal sales, and unlicensed use that undermine your revenue and security. Our AI-driven solution protects your brand from:

Unauthorized distribution

Activation codes and software licenses resold or distributed without your permission.

Brand Reputation

Illegal downloads

Copyrighted software illegally hosted on unverified sites, torrents, and marketplaces.

Direct Connection with Platforms

Credential sharing

Users bypassing license agreements by sharing or selling logins, session cookies, or access keys.

Our software piracy elimination process

Our AI-driven solution combines automation and a keyword strategy to detect and eliminate piracy at scale. We combine this with supervision and guidance from our anti-piracy software experts. You get real-time enforcement across marketplaces, social media, and unauthorized distribution sites.

Detection and validation

Advanced keyword strategy for detection
Our expert analysts craft and update keyword strategies to detect software infringements effectively. We leverage:

  • Core detection terms: Identifying license manipulation indicators, unauthorized modifications, distribution methods, multilanguage variations, and account access abuse.
  • Advanced detection elements: Our analysts, supported by advanced language models, identified key patterns that pirates use to evade detection.
  • Continuous optimization: We continuously update detection methods to counter new piracy patterns, tailoring protection to each product’s unique risks.

    • Expert validation
    We pair advanced technology with expert knowledge to deliver effective anti-piracy solutions. Automation handles the heavy lifting while experts provide oversight.

  • Client customization: Software piracy varies—stolen logins on Telegram, cracked versions on download sites. We identify your risks and take action.
  • Feedback loop: By implementing client-specific automation rules and validation workflows, we accelerate the protection cycle, from initial detection through enforcement notification, maximizing both speed and accuracy in tackling infringements.

    • Monitoring and adaptive enforcement

    Search engine delisting to disrupt piracy
    Through strategic search engine delisting, we disrupt the primary path to pirated software

  • Facilitating domain takedown: We block redirects and mirror sites to disrupt piracy networks and limit illegal distribution.

    • Automated enforcement and rapid takedowns
    Once infringements are detected, our enforcement system acts instantly:

  • Automated takedown notices: Sent the moment an infringement is validated.
  • API integrations and platform relationships: Fast-tracked removals through direct connections with marketplaces, search engines, and hosting providers.
  • Smart validation rules: Price anomalies, unauthorized offers, and suspicious delivery methods are identified to ensure precise enforcement and high takedown success.

    • Real-time insights & reporting

  • Data-driven intelligence: Gain full visibility into enforcement actions and performance metrics.
  • Proactive intelligence sharing: Insights into new piracy sources and distribution channels help you stay ahead of evolving threats.
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    Advanced detection across the piracy landscape

    Software piracy takes many forms—so does our enforcement strategy. Red Points segments its approach into marketplaces and non-marketplaces to maximize detection and takedown efficiency.

    Marketplaces: faster enforcement with established processes

    Platforms like Amazon and eBay follow structured compliance policies, making enforcement more direct. Our high automation, platform relationships, and structured listing monitoring allow us to:

  • Automate detection with structured data.
  • Identify sellers when information is available.
  • Use direct takedown connections where possible.
  • Track repeat offenders for stronger enforcement.

    • Non-marketplaces: adapting to a dynamic landscape

    Piracy outside marketplaces—on social media, forums, P2P sites, and video platforms—is harder to track due to informal structures and dynamic content. Our approach includes:

  • Custom crawling strategies for each channel
  • Multi-format content monitoring to detect new trends
  • Search engine deindexing to reduce visibility
  • Collaboration with stakeholders for broader enforcement
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    A smarter approach to piracy protection

    By segmenting enforcement strategies, Red Points:

    Adapts to each platform's challenges

    Optimizes detection and enforcement resources

    Delivers higher takedown success rates

    Provides accurate, platform-specific metrics

    Ensures full coverage of the piracy ecosystem

    Trusted by industry leaders

    At Red Points, we protect some of the most prominent names in software, gaming, and digital platforms. Our expertise extends across diverse industries, delivering tailored solutions to combat software piracy with precision and efficiency. Our clients include:

    Antivirus leaders

    Protecting globally recognized brands in the antivirus software industry.

    VPN providers

    Securing leading VPN solutions against piracy threats.

    Photo and video editors

    Safeguarding the unique offerings of visual tools.

    PDF and signature tools

    Defending top companies specializing in document management and e-signature software.

    Developer platforms

    Partnering with leaders in developer and programming software.

    E-Learning platforms:

    Safeguarding innovative platforms in the e-learning industry.

    Apps

    Protecting top-performing apps for graphic design, templates, and development tools.

    Gaming

    Preserving unique experiences in the gaming industry.

    Online casinos

    Shielding online casinos from revenue and audience dilution.

    Creative assets and tools

    Defending unique resources in the creative industry.

    Plagiarism

    Guarding intellectual property for plagiarism checkers.

    Sports

    Protecting proprietary experiences in sports software.

    Our proven results

    We’re always improving to scale accurate takedowns.

    88.2M

    Piracy incidents detected and addressed.

    103M

    Unique links analyzed for potential threats.

    69.6K

    Custom keywords crafted for precise detection.

    370.7K

    High-performing keywords effectively deployed.

    2.8M

    New domains actively monitored to stay ahead of threats.

    Red Points: The priority enforcer

    With API integrations and priority pathways built over a decade, Red Points ensures seamless and efficient piracy takedown processes. Supported by a dedicated team overseeing every step, we partner with the world’s leading platforms to deliver unmatched results.

    FAQs

    What is software piracy?

    Simply put, software piracy is the unapproved copying of purchased software.

    When you buy software from a company, you are considered to be a “licensed user” and not the “owner” of that software. Let’s assume you buy an Office 365 software pack from Microsoft. You will be considered to be a licensed user of the Office 365 software and not the owner.

    Many software creators provide buyers or users of their software with a number of licenses. The license may be for one computer, two, or ten; it all depends on the company’s decisions.

    How to protect software intellectual property

    When it comes to protecting your software intellectual property (IP), prevention is vital. By the time someone steals your IP and distributes it or uses it in their business, the damage has already been done. Investing in a professional software piracy protection and management system will help you to identify and address IP infringements as soon as they occur.

    IP lawyers can offer expert advice on the most vital areas you need to focus on to protect your IP, as this will vary depending on your unique software. They can also help identify infringements and send the proper takedown notices faster than you may be able to alone. However, with the rapid rate of software piracy, investing in protection software is the best way to keep up with infringements across the web.

    With software piracy protection systems like Red Points, your software IP can be protected from infringements 24/7. The software piracy protection solution completely automates the IP enforcement process, by using comprehensive bot searches that scour the web for infringements across the globe. This software is far more efficient and capable of handling infringements than any in-house team could accomplish, protecting your brand while saving time and money.

    What are the main types of software piracy?

    Counterfeiting

    This involves the illegal copying, sale, and/or distribution of a copyrighted software with the intention of imitating the original product. For software programs, counterfeits come in different forms, including copies of compact disks with the software incorporated in them.

    Other elements that are usually counterfeited include license agreements, packaging, security features, labels, and registration cards.

    End-user piracy
    This type of piracy involves the duplication of a software by an individual without authorization from the software company. There are many different types of end-user piracy, including:

    Using a licensed copy for multiple installations on multiple computers
    Benefitting from upgrades without having a licensed copy of the old version that’s being upgraded
    Copying programs on discs with the intent of distributing or installing them
    Getting a non-commercial, academic, or any other restricted software without the proper license
    Changing discs outside or inside your workplace.

    Internet piracy
    A very widespread issue, internet piracy involves the copying of a software and uploading it on the internet.

    Users who download pirated software from the internet are practicing internet piracy. Online software purchases follow the same rules as those bought in CD formats.

    Some of the common internet piracy techniques include:

    Internet auction websites that provide users with out-of-channel or counterfeit websites
    Websites that exchange some software programs for others.
    Websites that allow users to download software for free

    Peer-to-peer networks that allow users to transfer copyrighted programs and pirated software without authorization.

    Hard-disk loading
    This is an act perpetuated by many computer sellers. Hard disk loading involves a business installing illegal copies of pirated software on the computers they are selling. They usually do this in order to make their offers more attractive to potential customers.

    Client-server overuse
    This piracy style involves the overuse of a central copy of a program on a particular network.

    If you are someone who has a LAN, and you install software programs on this network for many people, you need to ensure that your license allows you to do so. With client-servier overuse, you are overusing and pirating the software if the number of users using the software are more than the number your software allows.

    What can be done to protect from software piracy?

    Red Points’ software piracy system scans hot spots of piracy on the net and takes down copyright violations.

    Software pirates love to use outlets like linking sites, cyberlockers, P2P platforms, and apps to disseminate pirated content. Red Points’ bot-powered search crawls these locations and more to locate the source of the problem. Then, you can send automated deindex and removal requests based on your rules. Our software piracy protection experts are available to pursue actions further, as well.

    You can view your progress in an easy-to-use dashboard that shows the total detections, success rate, and more so you can measure your ROI. Ultimately, stopping software piracy is going to have a positive impact on your company’s bottom line and encourage more users to purchase legitimate programs or licenses. Check out our software piracy prevention and protection solution for more information.

    Ready to see Red Points in action?